You Click, Nourison Will Give!

SADDLE BROOK, NJ — Nourison has launched a social media campaign to help fund research to find a cure for diabetes. During the months of October and November 2012, for every new “like” or “follow” on Nourison’s Facebook or Pinterest page, we will donate $1 to the Diabetes Research Institute Foundation.

“Nourison and the Peykar family have been strong supporters of The Diabetes Research Institute for a long time,” said Thomas Itty, marketing director of Nourison. “Our goal is to raise awareness for this devastating illness that affects so many in our society as well as highlight the significant progress organizations such as the DRI are making in finding a cure for diabetes.”

To participate in the “You Click, We’ll Give” campaign you can “Like” on Nourison’s Facebook page (www.facebook.com/nourison) and click “Follow” on Nourison’s Pinterest page (www.pinterest.com/nourisonrugs) anytime during the months of October or November 2012.

You can also donate directly to the Diabetes Research Institute by visiting http://www.diabetesresearch.org/.

About The Diabetes Research Institute
The Diabetes Research Institute is a world leader in cure-focused research. As the largest and most comprehensive research center dedicated to curing diabetes, the DRI is aggressively working to shrink the timeline toward the discovery of a biological cure for this disease.

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Nourison Releases Exciting Rug Collection Videos

SADDLE BROOK, NJ — Nourison has released over 30 short videos of their popular rug collections and programs on YouTube. They can be accessed from Nourison’s website www.nourison.com or directly on YouTube under the username nourisonrugs. These exciting, 2-minute videos include music and call-outs highlighting the best attributes of each collection.

“We think these videos are an invaluable sales tool for both our sales reps as well as our retailers and vendors,” said Thomas Itty, Marketing Director of Nourison. “Consumers are also looking for any additional information before making a purchase and I think these short, hard-to-turn-off videos will provide them the facts they need in a fun and entertaining way.”

Retailers can link or embed these individual videos to their own websites or add them to their YouTube playlists. The videos, produced by Nourison’s own marketing team, are created in HD, broadcast quality format and can even be supplied to retailers as raw video files for editinginto loops and commercials.

Nourison will be adding more videos to their YouTube playlist over the coming months. “Our goal is to have short videos of most of our products and programs available by the end of the year,” said Itty.

The Nourison Video playlist can be found at: http://www.youtube.com/playlist?list=PLJTZwjw_HY7BVg6uW3UwkYtPOecspr6Iz

For more information, visit www.nourison.com.

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